The more you leave out, the more you highlight what you leave in.

Henry Green

About-me

A little about me

I’m a web designer and all-round digital consultant on a personal crusade against fluff writing, ugly websites and bad web usability. As a professional with more than 10 years of experience, I’m on a mission to help businesses communicate effectively and consistently across different media platforms.

I believe that every business is unique and deserves to be treated as such – embracing and celebrating that uniqueness is the only way to stand out.

I believe that, for your communication to be effective, your branding, website, and copy need to be considered and developed together.

I believe in quality over quantity, and that less is more.

I believe in a bespoke, integrated, fluff-free approach.

Why work with me

I worked with Oriana on our rebranding project. I deeply appreciated her professionalism and dedication in managing the project and bringing it to completion. With her expertise spanning both web development and marketing, she helped us reach our goal on time and with excellent results.

Mattia Dell’Orsola
Sales & Marketing Manager, Tecnosan

Quality, Quality, Quality.

In both life and work, I always strive for quality. Whether it is being there for a friend, practicing kung fu, or designing a website, I strive to do it as best as I can. Why? Because I care. Because I believe quality is what makes a difference. And it’s something I’m not willing to compromise on.

Many Arrows In The Quiver

I’ve always been interested in learning. Throughout my career, this has led me to study several topics, take on different roles and develop a broad set of skills. As a communication consultant, having many arrows in my quiver means I can better advise you on what will work best for you.

Honesty, Integrity, Reliability.

These are my personal values, the principles that underpin everything I do. I pride myself on being a person and a professional that you can count on and trust. My clients know and appreciate that – that’s why they stick with me, year after year, project after project.

One-woman Band.

I’m a web designer, front-end developer, project manager, and content writer all wrapped up into one expert communication consultant. Forget the hassle of liaising with different people and enjoy the peace of mind of entrusting your project to a dedicated, well-rounded consultant.

Services

Branding

According to Amazon founder Jeff Bezos, your brand is what people say about you when you’re not in the room. What are people saying about you and your business? Most importantly, what would you like them to say? No matter the size of your business, in order to thrive in a competitive environment you need to define your brand and learn how to communicate it effectively and consistently.

Web Design

Your website is often the first thing that your potential customers see and read about you. Quite frankly, it’s what they start judging you by, usually forming an opinion in a matter of seconds. Nailing that first impression is crucial. You need a well-thought-out website that can attract, engage and retain your potential clients, while also reflecting and reinforcing your brand. Make that first impression count.

Web Development

We all tend to focus on the outside, on how something look, but what’s under the hood is just as important. You need a website that displays and works beautifully on every device, is easy to read and navigate, loads fast, and keeps both visitors and search engines happy. You need a website that you can edit yourself without getting your hands dirty, and that can grow and change as your business does.

Content Writing

Content is the cornerstone of communication. What you say and how you say it can make the difference between winning or losing a new client, between reinforcing or damaging your brand, between building trust or looking unprofessional. In order to get your message across, you need clear, fluff-free and engaging content, tailored to your target audience and true to the tone and personality of your company.

Lovely Words

Since joining our team of consultants in 2011, Oriana has shown great competence and technical knowledge, as well as a strong work ethic. Her passion, reliability, and professionalism are recognised and appreciated by both her clients and colleagues. She is very professional and has quickly become an invaluable asset to our team.

Matteo Durin – Senior Consultant & Partner at ewico

Oriana received much unsolicited positive feedback from many of our clients, and she was very well liked by our internal team at Reactive. I observed Oriana to have a very strong work ethic; she was diligent, hard-working and could be trusted to manage her project work independently with little supervision. She immediately built trust with her clients and managed the internal team well.

Carl Panczak – General Manager at Reactive Sydney

I’ve been very happy with Oriana’s work on my photography website. Right from the start I’ve been favourably impressed by her preciseness, helpfulness, and professionalism. She came up with different solutions to best meet my needs, and my ideas were taken into account and further developed and optimised. […] I also appreciated that I could continue to count on her prompt support also after the site went live, whenever I needed help in managing the content or improving the different pages.

Alessandro Gruzza – Nature Photographer

I worked with Oriana on our rebranding project. I deeply appreciated her professionalism and dedication in managing the project and bringing it to completion. With her expertise spanning both web development and marketing, she helped us reach our goal on time and with excellent results.

Mattia Dell’Orsola – Sales & Marketing Manager at Tecnosan

Oriana is a very creative and reliable person. She has a positive outlook and shows great enthusiasm and commitment in bringing her projects to completion.

Stefanie Barcatta – Consultant at ewico Consulting

I worked with Oriana on a number of projects. At the time her position was a project manager. I found her attention to detail and ownership was high class and she was personable and understood the technical side, due to her dev working background. I’d recommend her for this and that she was a positive personality to be around.

Mathew Knott – Web Developer at Reactive Sydney