In 2023, as part of my ongoing collaboration with consulting company ewico, we worked on a brand refresh, updating the brand’s logo, colour palette, and overall visual identity.
The brand refresh and new visual identity required an update to the design of all their marketing materials, including, of course, their website.
The brand refresh provided the opportunity to redesign the website in line with the new visual identity and branding. Aside from updating the colours, by working on both the information architecture and the written copy, the redesign aimed to highlight ewico’s redefined values and USPs, as well as present their expertise and services.
Development-wise, I went for a responsive multi-purpose WordPress theme, which I customized to match the approved design. We launched the new website – our 4th together – in January 2025.